INTRODUCTION TO WEB MARKETING
Strategy, planning and design. All you need to know about the main online marketing activities.
SEM (SEARCH ENGINE MARKETING)
Positioning on search engines (SEO) and AdWords campaigns (SEA) will no longer be secret to you at the end of the course.
SOCIAL MEDIA MARKETING
During the course you will approach the main analysis tools and discover successful case studies that will open your mind.
You will use web analytics tools such as Google Analytics and you will be able to obtain official certification.
Three months in the heart of one of the most dynamic and evolving cities in the world: Los Angeles!
The course will take place in the months of January, February and March 2018 in the Downtown area.
190 hours of lessons, between English and Digital Marketing. To these are added another 50 hours during which you can work on a real project: present your personal project or choose one with the work team that you will train in Los Angeles.
Putting into practice what you learn during the lessons will be at the base of everything.
Do not you have clear ideas about the project to be presented? Do not worry! We will also work alongside you during the design phase of the project. What you will need is the desire to immerse yourself in 3 months of training and work for the construction of a true professionalism, in a reality totally different from that to which you are accustomed. The target? Provide skills and a suitable approach to building a career in one of the most growing sectors in recent years.
Phase 1 is represented by the training course that will take place in Los Angeles, which includes both the English and Digital Marketing courses. An extremely practical course, to provide you with real skills and build a career in digital marketing.
Phase 2 will consist in 3 or 6 months within an institution of the Lazio Region.
You do not know how to organize yourself for accommodation? You do not know whom to consult? We will also help you find the accommodation that best suits your needs. We know that it is not easy about 10,000 km away.
C. Scott Hindell
UCLA PROFESSOR, SPEAKER AT TEDX & PRINCIPAL OF HINDELL CONSULTING
PITCH COACH AND FOUNDER AT PITCH POLISH
Karim De Martino
VP BUSINESS DEVELOPMENT, OPEN INFLUENCE
Tech company focusing on collecting, analyzing and converting customer data into actionable insights, anomaly detection and predictions in order to improve business decisions and results.
Fintech company that collects, interprets and weighs Alternative Data of various sources and mixes them with traditional datasets for advanced monitoring and investment purposes.
Tech company specialised in the digital transformation, distribution and monetization of content via mobile and smart speakers, for publishers and brands.